Your Online Store
This week one of my task was to look websites, I choose some jewelry web, one of them use aesthetic, professional photograph, and they know how to make remarkable each piece, you can see the shining and the page makes you navigating more and more into the web. Finally, I found a precious ring with the complete information, except one fact: no online transactions, no shopping cart, and any information about it.
The design is very important and this page fulfilled the requirement of good design, but what about the sales?.
However I found another jewelry website, the design was fine but not too good like the first, but they did an amazing job with the online sell, they answer frequently question, they got the shopping cart, they added Paypal and credit card. I’m sure this jewelry got more sells online than the first one.
Speaking of PayPal, is a secure electronic commerce, company that facilitates payments between parties through online funds transfers. Paypal attempts to make online purchase safer by providing a form of payment that does not require the pay to disclose credit card or bank account numbers.
Online commerce is our new reality, we heard before cases of fraud and I felt fair to make online shopping, but there’s new electronic models and safety like PayPal. Remember good design make easy online navigation the site, add a shopping cart and make easy the purchase, and finally offer the costumers a safe way to buy.